Website privacy notice
Updated September 26, 2026. This notice describes the website tools used on standard78.com and big.standard78.com, operated by Standard 78 LLC.
Your tracking choices
Optional tracking is off until you accept it. Accepting enables Google Analytics and our CRM visitor tracker. Declining does not prevent you from reading our pages, using the Business Improvement Guide, contacting us, or booking a call.
Use Privacy settings in the footer to change your choice. We remember it for up to six months in a cookie shared between our two Standard 78 sites. If your browser sends Global Privacy Control, we keep optional tracking off. Changing your choice to decline stops future optional tracking; it does not erase information already received.
Optional analytics and visitor tracking
Google Analytics helps us understand visits, traffic sources, pages viewed, and interactions. Our CRM visitor tracker measures visits and interactions and may associate activity with contact information you provide through forms. These services may use cookies or browser storage and receive device, browser, and connection information. We use this information to understand website use and improve our marketing and follow-up.
Google advertising storage, advertising personalization, and Google Signals are disabled in this website implementation. Our CRM and communication tools are provided through third-party service providers. Read Google’s privacy policy for information about Google’s processing. Contact us with questions about our other service providers.
Information you choose to send
When you contact us, chat, book an appointment, or send a B-I-G plan, the information you provide is processed to deliver that service and respond to you. A submitted plan can include your contact and business details, selected priorities and solutions, and calculator inputs and estimates. Declining analytics does not stop a form or booking you deliberately submit.
Chat, booking, and essential storage
The chat provider loads automatically if you accept optional cookies. If you decline, you can select “Chat with us” to allow both chat and optional analytics and visitor-tracking cookies for this browser visit or for up to six months across both sites. You can change your choices under Privacy settings. If your browser sends Global Privacy Control, optional tracking stays off; you can still request chat for the current visit. The booking page uses an embedded third-party calendar. These services process information needed to provide the feature you request and are subject to their provider’s privacy practices. Your optional tracking choice does not control every cookie used inside a third-party chat or calendar.
We also use browser storage needed to remember privacy choices and support guide selections, saved plans, offline functionality, and authenticated tools where applicable. Hosting and service providers may process technical logs to deliver and protect the sites.
Privacy questions
To ask about information you have shared or request its deletion, email bryan@standard78.com or call (909) 551-4169. We will review your request and any records we need to retain to provide services or meet applicable obligations.